Ben vs. an agency: what’s actually different?
Google Ads Management

One of the UK's Top Google Ads Experts.

For 14 years, Ben has helped 250+ businesses, from startups to international brands, turn their Google Ads into predictable leads and sales with the 90-Day Revenue Takeover.

Top ~3% of UK experts
£750M+ revenue driven
+340% avg growth

"A completely different level of performance."

Tenpin Limited · Entertainment

tenpin.co.uk

"This is how Google Ads should be managed."

Work.Life · Co-Working

work.life

"One of the best decisions we've made."

Houdini's Escape Room · Leisure

houdinis.co.uk

The Results Speak

Will your brand be one of Ben's next clients to join the 90-day revenue takeover

+340% average client growth in their first 90 days - outperforming most UK PPC agency benchmarks.

Trusted by

1st Response TyresThe Loft DoctorSunflow HeatingSynergy PlumbingFirst Call RoofingFantastic WeekendsDebtawareWork.LifeEcommerce StoreFlowtechFurniture CloudPodcastChronos OneDamiraNoundPritchard Motor ServicesSGSolid ScentTotal Pipeline TechnologyWowcher1st Response TyresThe Loft DoctorSunflow HeatingSynergy PlumbingFirst Call RoofingFantastic WeekendsDebtawareWork.LifeEcommerce StoreFlowtechFurniture CloudPodcastChronos OneDamiraNoundPritchard Motor ServicesSGSolid ScentTotal Pipeline TechnologyWowcher1st Response TyresThe Loft DoctorSunflow HeatingSynergy PlumbingFirst Call RoofingFantastic WeekendsDebtawareWork.LifeEcommerce StoreFlowtechFurniture CloudPodcastChronos OneDamiraNoundPritchard Motor ServicesSGSolid ScentTotal Pipeline TechnologyWowcher

Case Studies

What happens when Ben takes over your Google Ads management for 90 days?

The goal was never more leads. It was more customers, more revenue and a business in a stronger position than 90 days ago.

£750M+

Google Ads revenue driven

+340%

average client growth

£500K+

monthly spend managed

4.9/5

average client rating

Work.Life
Work.Life
Co-working & Office Space
+70%

More Qualified Enquiries

Furniture Cloud
Furniture Cloud
E-commerce / Furniture
+210%

Increase in Online Revenue

Debt2Collect
Debt2Collect
SaaS / FinTech
+185%

Increase in Platform Sign-ups

The Full Picture

This Isn't Just Google Ads Management

Most agencies log into your Google Ads account, make a few changes each month, send you a report, and call it optimisation.

But here's the problem. Google Ads is only one piece of the puzzle. If your landing page isn't convincing people to take action, your messaging isn't clear, your website is difficult to use, your sales team takes three days to call a lead back, or you can't see which enquiries actually become paying customers, then no amount of campaign optimisation is going to unlock the growth you're looking for.

That's why the 90-Day Revenue Takeover looks at your entire revenue journey - not just your Google Ads account.

1

Google Ads

2

Landing Pages

3

Customer Psychology

4

Customer Journey

5

Trust & Social Proof

6

Sales Process

7

Conversion Rate Optimisation

8

Revenue Tracking

9

Continuous Optimisation

The System

How the 90-day
Revenue takeover works

A proven 4-phase Google Ads management system that takes your account from wasted spend to predictable revenue - in 90 days or less.

DAY 1–3

The Forecast

Free, no-obligation forecast. Ben maps your margins, conversion rates and customer value into a 90-day revenue plan before a single campaign is touched.

1

DAY 3–14

Takeover & Rebuild

Google Ads rebuilt around buying intent, not traffic. Tracking is fixed, landing pages reviewed and every leak between click and customer is closed.

2

DAY 14–60

Data & Momentum

Every lead tracked beyond the form fill. Ben ties ad spend to real customers and revenue, then shifts budget towards what actually makes you money.

3

DAY 60–90+

Scale Hard

Profit-led scaling backed by real customer and revenue data. Budget moves to proven winners, wasted spend is cut and Google Ads becomes a growth engine.

4

From Ben

Thinking About Working With Ben? Watch This First.

A straight-talking 2-minute intro from Ben on how the 90-day takeover actually runs, what he'll fix inside your account and what you can realistically expect - before you book a call.

Ben Lambotte - 90 Day Revenue Takeover video thumbnail

Video coming soon

What Ben Runs

Every Google Ads surface, run as one system

Ben masters every channel inside Google Ads - engineered to work as a single, profit-led engine.

01
Google Search Ads

Google Search Ads

Capture high-intent demand the moment someone is ready to buy.

02
Google Shopping & Feeds

Google Shopping & Feeds

Feed-led revenue at scale, with clean, enriched product data behind every bid.

03

Performance MaxAI

PMax controlled and steered to your goals - Google's AI working for you, not itself.

04

Demand GenAI

Reach in-market buyers across YouTube, Discover and Gmail with AI-built creative.

05
YouTube & Video

YouTube & Video

Full-funnel video that builds demand and feeds your Search and PMax campaigns.

06

Display & Remarketing

Win back warm buyers and stay front-of-mind across the Display Network.

07
Conversion Tracking & GA4

Conversion Tracking & GA4AI

Server-side tracking so Google optimises on clean, durable, profit-true signal.

08

Google Ads Audit & Recovery

For switchers: he finds the wasted spend and the upside before you commit.

Case Study

£500,000 in revenue in 12 months

"Ben took over our account and generated £500,000 in revenue in 12 months through Google Ads. His communication is brilliant - he doesn't hide behind jargon or leave you guessing. Every week I knew exactly where we stood, what was working, and what was next. The reporting dashboard meant I could see precisely how much revenue was being generated, right down to the penny. Top lad - direct and straight to the point."

Ian Creamer

Ian Creamer

CEO, Total Pipeline Technology

Full-Funnel Tracking

Complete leads and sales tracking

Ben tracks every lead from the first click all the way through to booked appointment, instructed client and revenue in the bank - so budget always follows what actually makes you money.

BBen Lambotte
Live
+18.4%

Leads

1,284

+22.1%

Appointments

612

+14.6%

Instructions

391

+31.2%

Revenue

£487,320

Recent Leads

NameServiceApptRevenue
James H.Personal InjuryBooked£3,200
Claire T.Family LawBooked£4,500
Emma W.ConveyancingBooked-
Julie R.Wills & ProbateBooked£1,850
Karen P.EmploymentPending-
Helen D.CommercialBooked£6,750
Rachel S.Personal InjuryNo Show-
Laura B.ConveyancingBooked-

Reviews

From wasted spend to predictable revenue within 90 days

Proven across 250+ Google Ads accounts

Verified

"He knows his sh*t. Best decision we made was handing our ads over to Ben. The difference in lead quality alone has been worth every penny."

Work.Life

Work.Life

Verified

"Ben completely transformed our Google Ads. We went from wasting money to generating real enquiries. Can't recommend him enough."

The Commercialiser

The Commercialiser

Verified

"Straight in, fixed everything, and now we're scaling. No fluff, no jargon - just results. Wish we'd found him sooner."

First Call Roofing

First Call Roofing

Verified

"Within 6 weeks we had more leads than we'd had in the previous 6 months. Ben showed us exactly where the waste was and turned it around fast."

Sunflow

Sunflow

Verified

"One of the best investments we've ever made. ROI is through the roof. We've now been working with Ben for over a year and results keep improving."

Mango Bikes

Mango Bikes

Verified

"Our cost per lead dropped by 40% in the first month. We'd been with a big agency before and never saw anything close to these numbers."

Damira Dental Practice

Damira Dental Practice

Not Looking for Full Google Ads Management?

There are other ways to work with Ben, including one-to-one consultancy, Google Ads training and speaking for teams and events.

Training
Google Ads Training

Hands-On Training

For in-house marketing teams who want to manage and optimise campaigns with confidence.

Consultancy
Consultancy

Expert Guidance

For businesses that want a clear plan and ongoing support without handing over the keys.

Speaking & Workshops
Conference Speaking

Talks & Workshops

Real-world Google Ads strategy and digital growth insights for conferences and private events.

Choose Your Sector

Ben speaks your industry

Every sector buys differently. Ben tailors the strategy, creative and channels inside Google Ads to fit yours.

Ecommerce & DTC
Ecommerce

Ecommerce & DTC

+340%

Full-funnel growth for ecommerce and DTC brands - acquired on margin, retained on flows.

Fashion & Apparel
Retail

Fashion & Apparel

+270%

Full-price, repeat-buyer growth for fashion and apparel - engineered on margin after returns, not vanity ROAS.

Food, Drink & FMCG
FMCG

Food, Drink & FMCG

+212%

Turning impulse food buyers into repeat, higher-basket customers.

Home & Interiors
Home

Home & Interiors

4.2x

Full-funnel performance, creative and CRO that turns high-consideration home shoppers into big, repeat baskets.

Outdoors & Leisure
Ecommerce

Outdoors & Leisure

+158%

Turning a 12-week season into year-round growth for outdoors & leisure brands.

Luxury & Premium
Luxury

Luxury & Premium

+212%

Full-price growth for premium brands, building desire then converting the considered, high-ticket buyer, no discounting.

Removals & Services
Lead Gen

Removals & Services

+174%

More booked moves from high-intent search, faster lead response and a fuller van diary through peak season.

Workwear & Industrial
Retail

Workwear & Industrial

+185%

Dual-funnel growth for workwear brands - winning the solo trade buyer and the bulk procurement account.

Hotels & Hospitality
Hospitality

Hotels & Hospitality

3.1x

Direct booking growth for hotels, resorts and hospitality groups - less OTA dependency, more owned revenue.

Real Estate & Property
Real Estate

Real Estate & Property

+212%

International, high-net-worth property marketing that finds the right buyer in their language.

B2B & SaaS
B2B

B2B & SaaS

2.9x

Demand gen for long, multi-stakeholder sales cycles - pipeline over vanity leads.

Construction & Trades
Construction

Construction & Trades

+182%

Enterprise trade demand for manufacturers, merchants and specifier-grade catalogues.

Certified, not amateur

A Google Premier Partner you can trust with serious budget.

Google Premier Partner, Meta Business Partner, Shopify Partners, Klaviyo Partners, TikTok Marketing Partners, Microsoft Advertising Partners, Semrush Agency Partners

Free · No obligation

Request Your 90-Day Growth Plan

Answer a few quick questions to see if you qualify. If accepted, Ben will personally build your bespoke 90-Day Growth Plan.

  • Personalised Growth Plan

    Ben will personally review your business and build a bespoke plan showing projected leads, sales, and revenue.

  • Recommended Ad Spend

    Know exactly how much to invest for maximum return - tailored to your market and goals.

  • 90-Day Growth Plan

    A clear roadmap showing what the first 90 days of the Revenue Takeover looks like for your business.

  • Google Ads Account Access

    If you're currently running ads, Ben will need access to review your account and identify quick wins.

  • Same-Day Contact

    Ben will personally reach out to you following your request - typically within a few hours.

Tell Ben which service you're interested in.

Ben will personally reach out - typically within a few hours.

FAQs

The questions Ben gets asked most

Everything you need to know about working with Ben and the 90-Day Revenue Takeover.